BCM110

I Spy with My Little Eye Something Beginning with ‘S’…

Semiotics. Yes it’s a real word and it means the science of signs. Trust me it's much more interesting than it sounds and it could help you, me and everybody to understand one another a little better. Reflecting back on what I learnt about semiotics in my BCM110 subject made me consider my past studies of language… Continue reading I Spy with My Little Eye Something Beginning with ‘S’…

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BCM110

Don’t Let them Spoon Feed you Fear…

Panic! Panic in the Media... Everywhere and all the Time It seems that there is a growing panic in the media surrounding representation, interpretation and limited portrayal of particular issues. Some believe there are issues including the environment and government that are rarely given enough media attention whilst issues such as over-sexualisation of children or… Continue reading Don’t Let them Spoon Feed you Fear…

BCM110

It Seems That The Tail Will Always Wag the Dog…

Will Fake News Push the Media Towards a More Honest Future? The outcry against fake news reveals the media's total manipulation of society, yet it may push the media forward into a revised era of honesty and morality. Let us hope that media outlets and journalists are realising, through the repercussions of false news, that integrity and… Continue reading It Seems That The Tail Will Always Wag the Dog…

BCM110

The Ambiguities of an Image

This image is intriguing as it could have several meanings depending on who is decoding its message (semiotics). Semiotics  suggests that everyone has different codes, meaning ways of decoding and encoding messages they receive or send. Whilst one person may state this image is reflecting on sexism in society others could think it's about cruelty towards animals. Thus semiotics highlights how… Continue reading The Ambiguities of an Image

BCM110

How Literacy Influenced the Media and its Audience

Whilst sitting in my second BCM110 lecture I learnt how the invention of devices such as the printing press and camera have changed the course of media history. However, from mere storytelling in the form of pictures in the time of cave-men to interactive multifaceted-media where almost anyone, anywhere can produce media, one should appreciate… Continue reading How Literacy Influenced the Media and its Audience